Tooling U-SME

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Sales representatives are typically product experts but often lack a strong grasp of technical and application fundamentals, leaving them unable them to articulate the value of their products or solutions. Fundamental technical training helps salespeople gain a better understanding of their customer's industry, applications, and processes and build stronger relationships, leading to measurable ROI.
 
This paper demonstrates how distributors can tie their learning and development program to the bottom line. Examples of how to measure return on investment (ROI) show the positive impact of learning and development on four common business challenges:
 
  1. Increase sales through improved cross selling
  2. Accelerate onboarding
  3. Reduce turnover
  4. Eliminate travel costs and keep reps in the field
 
Accompanying this paper is an online calculator that projects ROI based on your unique data.
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